Stay in your damn lane!

In our crazy world of “noise” that we live in, it’s easy to get distracted. Life is a bitch, and managing and filtering inbound messages seems like a full time job.

You can’t be all things to all people. You can’t be good at everything. Trying to be the “master of the universe” guarantees that you will be mediocre and continually frustrated with your life and path to success.

Doctors who specialize in one discipline make more money than general practitioners. Financial professionals that specialize in one area make more money than financial planners. I could keep going.

Adding something to what you currently do is a mistake. It’s a distraction, even though it might make sense on the surface and you can somehow justify the pivot to something else.

Choose one thing. Focus your efforts there and become an expert. My boy Gladwell said something to the effect that if you spend 10,000 hours on a specific discipline or subject….you will become an expert in that field. Clocks ticking, Player. Time to start counting hours.

Start now….don’t put it off….and stay the damn lane you have chosen.